95% Of New Products Fail. Beat The Odds.

Create A Product Strategy For Predictable Success

Ready to get your product into production? Not so fast! Good ideas alone won’t cut it. Our 4-week sprint will help you fill in the gaps, and more.

Confidently prepare your product for scale.
Avoid costly mistakes and get to market quicker.
Create a customer-centric strategy from research (not assumptions).
Leave with a plan that tells you where your quick wins are.
Create total alignment with your team.

Book a Strategy Call

We know that product strategy is often sacrificed for lack of time or know-how.Yet a solid strategy is essential for product success.

Sacrifice no more.

Avoid Common Product Development Pitfalls and, Increase Your Chances of Success

Reduce New Product Development Time

Identify quick wins to shorten your product development timeline and move fast with total clarity about your essential product features to win the market.

Lower The Cost of New Product Development

Save money during the design and prototyping phases by clearly communicating exactly what you need with partners.

Create a Product that Sells

Know which product features will be irresistible for your customers and keep your team totally aligned and focussed in order to get to market faster.

Reduce New Product Development Time

Identify quick wins to shorten your product development timeline and move fast with total clarity about your essential product features to win the market.

Lower The Cost of New Product Development

Save money during the design and prototyping phases by clearly communicating exactly what you need from your factory.

Create a Product that Sells

Know which product features will be irresistible for your customers and keep your team totally aligned and focussed in order to get to market faster.

This Sprint Is For Product
Professionals Like You

Business Owners

Dive deep to make better high level decisions

“Understanding product strategy has enabled me to create our 5-10 year company growth plan.”

Project Managers

Level up your skills with new frameworks and methods

“Refining my product strategy skills has enabled me to save a ton of time and money in product development.”

Innovators

Make better decisions with deeper product knowledge

“Understanding strategy has helped me to make more disruptive products”

The EVO Product Strategy Sprint

Guidance to get it right the first time.

This course is created for you, the busy professional who is short on time and needs immediate, actionable guidance.

	A four week sprint
	4 live learning sessions
	Cohort based for maximum insights
	Identify your quick wins and leave with a plan

Space is limited, the next sprint starts early July and is delivered every Tuesday at 4pm MST.

Product Strategy Sprint Outline

Orientation

	Meet your cohorts and learn the essential framework for home run product strategies.
	An introduction into key insights of the product development process.

	Meet your cohorts and learn the essential framework for home run product strategies.
	An introduction into key insights of the product development process.

Company

	Learn the secret to determining the next best product to hit your company’s goals.
	Quit designing and ideating by committee.
	Use data and our proven frameworks to guide decisions vs gut feelings.
	Discover your company's Unique Advantages to create a sustainable competitive advantage for your new product.

	Learn the secret to determining the next best product to hit your company’s goals.
	Quit designing and ideating by committee.
	Use data and our proven frameworks to guide decisions vs gut feelings.
	Discover your company's Unique Advantages to create a sustainable competitive advantage for your new product.

Customer

	Create a crystal clear picture of your customers and know how to delight them.
	Know exactly how to determine the right size niche where you can compete and win.
	Identify the jobs to be done and emotional needs of your target personas in order to create features and messaging that deeply resonate with them.
	Develop products that your customers crave.

	Create a crystal clear picture of your customers and know how to delight them.
	Know exactly how to determine the right size niche where you can compete and win.
	Identify the jobs to be done and emotional needs of your target personas in order to create features and messaging that deeply resonate with them.
	Develop products that your customers crave.

Competition

	Discover who your true competitors are and how to differentiate your products.
	Leave competitors in the dust with innovation frameworks that help you create radically successful products.
	Leverage uncommon strategies to create your own blue oceans.

	Discover who your true competitors are and how to differentiate your products.
	Leave competitors in the dust with innovation frameworks that help you create radically successful products.
	Leverage uncommon strategies to create your own blue oceans.

Your Product Strategy

	Synthesize your work and create a product strategy for your next home run product.
	Strategically use the three levels of product to improve your margins by delivering value where others don’t.
	Undeniably know that your product will make it through production, and be a hit among consumers.

	Synthesize your work and create a product strategy for your next home run product.
	Strategically use the three levels of product to improve your margins by delivering value where others don’t.
	Undeniably know that your product will make it through production, and be a hit among consumers.

Meet Your Instructors

Josh Taylor

Josh is the CEO of Product EVO. In over 17 years of contract manufacturing, Product EVO has helped develop 1097 new products and counting, solving every challenge you can imagine.

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Jill Canales

Jill has 30 years of product experience working in both automotive with massive resources and in small growing companies with nearly none. She's a leader across disciplines from strategy to product development and marketing.

Product Strategy Expertise You Can Count On

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Lack Of Product Strategy Will Cost You:

38%

Of new products fail because they failed to plan well and ran out of time or capital.

35%

Of new products from fail because there is no market need.

20%

Of new products fail because they were outcompeted.

$6k - $20k

Is the average amount spent to retool when product features change due to lack of strategy.

3-6 Months

Of time are lost each time product features change.

Product Strategy Should be a Priority, Not an Afterthought

When you make good decisions early (based on research and not assumptions) it makes every other part of launching, marketing, and selling a radically successful product easier.

There’s a reason why some companies can churn out great products on command. We have the insights and have helped several companies achieve the same outcomes. We’re happy to pass down all of our learnings and manufacturing experience so that you can gain this crucial competitive edge and get on the right track with your new products.

Don’t miss our next sprint! Click below to join.

877-776-3386
1173 S 250 W Ste 107

Saint George, Utah 84770 